Built from experience. driven by purpose.

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Our Vision, Brought to Life

Transcendence on the Brazos was created from a shared vision between Brent and Aimee Jones—to design spaces where people can slow down, reconnect, and experience something meaningful.

As partners in both business and life, Brent and Aimee have built and operated multiple destination-based resorts together from the ground up. Every project has been shaped through a hands-on, collaborative approach—combining vision, execution, and a deep understanding of what creates lasting guest experiences.

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From Concept to Multiple Resorts

What began as a single idea quickly evolved into the creation of Magical Forest Resort, and then expanded into a second resort—each designed, developed, and brought to life by Brent and Aimee.

These properties blend nature, immersive environments, and unique accommodations, creating experiences that consistently attract strong demand and repeat guests.

From raw land to fully operating destinations, every element—site planning, construction, branding, and guest experience—has been executed in-house.

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Purpose-Driven: Health, Wellness & Experience

At the core of everything Brent and Aimee build is a deeper purpose: helping people reconnect—with themselves, with nature, and with each other.

Health and wellness have always been a central focus, not just a feature.

That purpose is now being brought fully to life through Transcendence on the Brazos.

Aimee is currently advancing her education in natural medicine through Quantum University and is on an accelerated path toward completing both her doctorate and PhD by 2027.

This knowledge is being directly integrated into the vision of the property—creating a destination that combines natural environments, intentional design, and wellness-focused experiences in a way that feels both elevated and accessible.

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Complementary Strengths, One Direction

Brent and Aimee operate as a unified team, combining complementary strengths.

Brent’s expertise is rooted in development, construction, and design execution—transforming raw land into fully realized environments, including cabins, water features, and full-site infrastructure.

Aimee’s expertise is in marketing, brand growth, and guest experience—leveraging digital platforms and social media to reach millions and drive direct demand.

Together, this allows each project to move seamlessly from vision → build → full-scale operation.

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A Foundation in Building Scalable Businesses

Prior to hospitality, Brent and Aimee were involved in building and operating a nationally distributed premium water brand, which reached major retailers including Costco, H-E-B, Whole Foods, and Sprouts.

This experience built a strong foundation in branding, scaling, and creating products that resonate with a wide audience—principles that now carry directly into their hospitality developments.

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Transcendence on the Brazos: Our Luxury Brand

Transcendence on the Brazos represents the next evolution—and the luxury expression—of everything Brent and Aimee have built.

Located along the Brazos River in Mineral Wells, Texas—designated the Wellness Capital of Texas—this project brings together:

- Multiple successful resort developments

- A deep understanding of guest experience and demand

- A purpose-driven focus on wellness and regeneration

This is not just another property.

It is the intentional creation of a destination designed to elevate how people rest, reset, and reconnect.

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Looking Ahead

The mission remains the same:

To build places that people don’t just visit—but return to, talk about, and remember.

Transcendence on the Brazos is the next step in bringing that vision—and that purpose—to life.